Join scholar, writer and coach Janet Salmons to learn how to better organize all those files you accumulate when working on your writing projects, including how to better label your files, how to determine what to delete and what to keep, and how to turn that unused content into blog posts, articles, and future projects. 

Attorney Brenda Ulrich and TAA Executive Director Kim Pawlak share an overview of TAA's new guidance for educational authors whose works are involved in the Bartz v. Anthropic Settlement but who are not eligible for the 50/50 default split, or for non-educational authors who chose to opt out of the 50/50 default split. This webinar covers:

• The steps involved in the post-claims process
• What authors should be aware of when going into the meet and confer process with their publisher and/or other claimants
• Seven contract considerations for the post-claims "meet and confer" process
  

Note that this webinar is intended to provide general guidance and is not legal advice for any particular claimant.

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Bartz v. Anthropic Settlement
An Update on the Claims Process for Textbook & Academic Authors (12.10.25)

Presenters: Brenda Ulrich, Attorney, Archstone Law, and Kim Pawlak, Executive Director, Textbook & Academic Authors Association (TAA)

The official notice with your unique ID in the Bartz v. Anthropic settlement should be arriving near the end of November. Brenda Ulrich and Kim Pawlak share an update on how your unique ID will help you when filing claims, as well as other updates on the claims process and TAA's recommendations for textbook and academic authors whose works are included in the settlement.

Note that this webinar is intended to provide general guidance and is not legal advice for any particular claimant.

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Demystifying Course Adoption Email Marketing

Presenters: Frank T. Rothaermel, Author, Professor, Georgia Tech; Nick Murphy, SVP - Business Development, Sales, Product Management, BMG Solutions, Inc.

A leading reason textbooks fail to get adopted isn’t content; it’s lack of visibility. Even the most innovative, classroom-ready resources can disappear in today’s crowded market if instructors never see them.

That was the challenge facing Frank T. Rothaermel, professor of strategy and innovation at Georgia Tech and author of Strategic Management (McGraw-Hill). Despite strong reviews and classroom-tested content, his book risked being overlooked. Partnering with BMG Solutions, Frank used precise, data-driven email campaigns to put his book directly in front of the right instructors, growing awareness, securing adoptions, and ultimately becoming the #1 best-selling strategy text in the U.S.

In this eye-opening session, Frank joins Nick Murphy, SVP of Business Development, Sales, and Product Management at BMG Solutions, to share the real story of how he bridged the adoption gap and built market leadership.

What you’ll learn:

• The harsh reality: Why “email doesn’t work” is a myth, and how poor targeting, not the channel itself, is the real problem.
• Your opportunity: How independent and publisher-supported authors alike can complement—not compete with—their publisher’s efforts to dramatically extend their book’s reach.
• The proof: Concrete results, including how Frank leveraged MarketPoint campaigns to connect with faculty, drive meaningful adoption growth, and transform visibility into market leadership.

Whether you publish with a major press or independently, this session will give you practical strategies—and a proven example—to help you take a more active role in your book’s success. 

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The Writing Teacher Is In. And She Has Tech Tools!

Presenter: Maria Zafonte, Professor of English, Department Chair, Grand Canyon University



As writers and educators, we are always looking for ways to write more effectively and be more productive in our writing. This session seeks to provide an overview of technology tools that can help us to meet our academic writing goals From brainstorming and researching to drafting and editing, this session will explore the gamut of both low tech tools, such as Microsoft Word templates, and high tech AI tools that can help busy professionals at each stage of the academic writing process. If you are embarking on your first academic article or your fiftieth, the tools discussed here can help you supercharge your writing process. Participants will leave with a list of tools that they can try out as they pursue their next writing project.

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From Pressure to Presence: A New Approach to Work in Grad School and Beyond

Presenter: Allison Miller, PhD, 25-year dissertation coach and founder of The Academic Writers’ Space and The Dissertation Coach



Academic life often teaches us to push harder, move faster, and override our needs. But what if real progress comes not from pressure, but from presence? In this session, explore how to create the conditions for immersive contact—the kind of steady, meaningful engagement that helps you actually move your work forward.

Alison will introduce the concepts of Relaxed Productivity and Relaxed Effectiveness, and show how immersive contact—rather than force or frenzy—is what allows for consistent, human-centered progress and productivity.

You’ll learn:

• Six essential conditions that make immersive contact with your work possible
• How to shift out of overwhelm and reconnect with your capacity
• How to build the clarity, structure, and inner steadiness that help you engage deeply and sustainably.

Experience a new way of working—one that supports both your writing and your well-being.

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What Textbook & Academic Authors Need to Know About Filing Claims in Bartz v. Anthropic (10.8.25)

Presenter: Brenda Ulrich, Attorney, Archstone Law



Educational/textbook and university press/academic authors represent almost half of the close to 500,000 works infringed in Bartz v. Anthropic, a landmark copyright infringement case that will award $1.5 billion to authors and publishers whose books were pirated by Anthropic to train its large language models (LLMs). The $1.5 billion settlement will be paid out at the rate of about $3​,000 per work infringed. Two separate processes were laid out for these two groups of authors: The court approved 50-50 default splits ​of the $3,000 amount between authors and publishers of trade and university press works​. For textbooks, ​the court approved a separate claims process​ to determine how to split between educational/textbook authors and publishers.

Intellectual Property Attorney and TAA Board Member Brenda Ulrich walks you through what textbook and academic authors need to know about filing claims in the settlement and answers common questions TAA has been receiving from authors about the settlement.

Read more about the settlement and use the searchable database to see if your works are included.

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Copyright in the Afterlife: Estate Planning Tips for Authors

Presenter: Brenda Ulrich, Intellectual Property Lawyer, Archstone Law

Under US law, copyright lasts for the life of the author plus 70 years. This means that, by law, your copyrights will outlive you by several decades. When making your estate plan, how can an author best manage their copyrights for their heirs and beneficiaries?  

In this webinar, intellectual property lawyer Brenda Ulrich discusses some of these issues, including:

• How should I plan for my copyrights in my estate plan?
• What happens if I DON’T address copyrights in my estate plan?
• Is there a difference in how to handle published vs unpublished copyrighted works?
• What is a “literary executor” or “literary trustee”, and do I need one?
• What about leaving my works to an archive or library?