Designing a Web Presence for Your Book (Beyond the Publisher Website)

WebinarRegisterDates: Two-days Tue., October 10 & 17, 3-4 p.m. ET
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Katie LinderPresenter: Katie Linder, Katie Linder Consulting, LLC

Your book’s website is the only tool that works around the clock to promote your book, but sometimes the web presence provided by a publisher is… underwhelming. In this two-part webinar series facilitated by book author Katie Linder, you’ll learn how to create a web presence for your book that highlights its key features, bonus materials, purchasing options, and more.

In the first webinar, Katie will focus on the content and strategy of book websites. What are the options for what they can include? How can they be used to promote your book? She will also share specific examples of book websites and discuss some of the dos and don’ts of website design. In the second webinar, Katie will focus on the back-end logistics of creating and designing a website including choosing a domain name, web hosting possibilities, content management systems, and website maintenance, so you will know exactly what you need to do to get started with building your own book website.

Dr. Katie Linder is currently the director of the Ecampus Research Unit at Oregon State University and the host of the “You’ve Got This” podcast, “The Anatomy of a Book” podcast and the “Research in Action” podcast. She also serves as an associate editor for the International Journal for Academic Development. Katie is an avid writer and researcher with a passion for process and peeking behind the scenes at what it takes to be a successful academic. She is a two-time book author and two-time book editor. Currently, she is under contract for her third book, two edited collections, and is the editor of a forthcoming book series from Stylus Publishing. Her latest works include The Blended Course Design Workbook: A Practical Guide (Stylus, 2016) and the edited New Directions volume on Hybrid Teaching and Learning (Wiley, 2017). Some of her recent articles can be found in Innovative Higher Education, the Journal of the Scholarship of Teaching and Learning, and Open Learning: The Journal of Open, Distance, and e-Learning.

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